The True Wealth Financial Literacy Index measures the financial and investment knowledge of the Swiss population and allows a more detailed analysis according to socio-demographic characteristics.
Michael J. Kendzia is currently the Program Director for the Bachelor in International Management at ZHAW School of Management and Law. He studied economics and business administration at University of Cologne and Warsaw School of Economics and received his Ph.D. from the University of Cologne in 2010.
GfK Switzerland AG (IHA-GfK AG until December 2008), based in Rotkreuz, is the largest market research institute in Switzerland. Since 1999, it has been part of the German GfK Group in Nuremberg, one of the five largest market research organizations in the world.
True Wealth was founded in 2013 by Oliver Herren, co-founder of Digitec Galaxus AG, and Felix Niederer, physicist and portfolio manager. The online platform has consistently automated all processes of modern asset management and offers its customers domiciled in Switzerland a cost-effective asset management solution. The company manages client assets of more than 2 billion Swiss francs, spread across more than 35'000 client relationships.
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