Wealth manager
An wealth manager is a natural or legal person who professionally manages the assets of private individuals or institutions. Their responsibilities include advising on investment strategies, selecting and monitoring investments – such as stocks, bonds, ETFs, or real estate – managing risk, and conducting ongoing screening and optimization of investment instruments.
Often, the tax-optimized implementation of retirement planning is also part of a wealth manager’s services.
The goal is to grow and preserve clients’ assets over the long term – taking into account their individual risk tolerance, investment objectives, and investment horizon. In Switzerland, wealth managers are subject to strict regulations by FINMA and have fiduciary duties, meaning they must act in the best interests of their clients.
The digital wealth manager, initially also known as a robo-advisor, is a modern, often more transparent, and cost-efficient alternative: here, algorithms and automation handle the tasks. Platforms like True Wealth use an online questionnaire to analyze your risk profile, create personalized portfolios, and maintain their balance over the long term through rebalancing.
Digitalization makes wealth management more accessible, especially for those who first want to test the investment solution with a small amount of money or as a virtual portfolio.
What makes a good wealth manager? Learn more in the video podcast with True Wealth CEO Felix Niederer.
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